2013 was a great year for all of us at TOMS. We made huge strides in our Shoe and Sight Giving, and we’re excited to see how they helped pave the way for what we have in store for 2014. Here’s to a happy new year and the things we’re most looking forward to for 2014:
1. Opening our first Haiti factory. Last September, Chief Shoe Giver Blake Mycoskie announced TOMS’ five- year commitment to support local shoe manufacturing in Haiti at the Clinton Global Initiative’s annual meeting. This year, we are looking forward to further establishing operations in Haiti — bringing at least 100 new jobs and focused training to support the growth of a responsible and sustainable shoe industry.
2. New Marketplace vendors. Last holiday season, we were huge sustainable shoppers with the new TOMS Marketplace. This season, we’re excited to continue the TOMS Marketplace and offer diverse new products and amazing stories chronicling these social entrepreneurs’ journeys from initial ideas to final creations.
3. Sharing our journey to East Africa. Every season, we embark on a journey to share stories about the countries where TOMS gives new shoes and helps restore sight. Last Fall, a TOMS team traveled to Africa to visit Giving Partners in Rwanda and Tanzania. Through our Giving Partners, we saw how customers’ purchases were transformed to support the greater needs of the community, capturing the true spirit of adventure and giving.
4. The future of One for One. In 2013, we made huge strides to evolve our Giving to its most responsible and sustainable model, yet. This year, we will continue to look at just how far your purchases can go and how TOMS Giving affects community development around the world. We are excited about the future of One for One products…and finding even more ways to use business to help improve lives in 2014.
5. TOMS Sight Giving. Since its launch, TOMS has helped restore sight to more than 175,000 people around the world. In 2014, we will continue this mission. TOMS Eyewear purchases will continue to allow our Sight Giving Partners to travel to more remote villages to provide screenings for patients in extremely rural communities that have difficulty accessing eye care services.