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Improving the Future of Maternal Health

Image of Blake Mycoskie and Christy Turlington Burns, founder of Every Mother Counts standing outside a building in Africa, looking at a baby in the arms of the mother.
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TOMS & Every Mother Counts

We're excited to present the TOMS & Every Mother Counts limited edition collection featuring a backpack and tote.

With every bag you purchase, TOMS will help provide a safe birth for a mother and baby in need. One for One®. Additionally, with each purchase, $5 will go to support Every Mother Counts’ global advocacy efforts to improve the future of maternal health.

*Thank you for being a part of our community and helping us give back. Together, we can make pregnancy and childbirth safe for every mother.

Every two minutes, a woman dies from complications related to pregnancy or childbirth. That's 800 women every day.
- Christy Turlington Burns [Founder, Every Mother Counts]
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Every Mother Counts

Every Mother Counts is TOMS’ maternal health advocacy partner. Founded by global health advocate Christy Turlington Burns, Every Mother Counts is a nonprofit organization dedicated to making pregnancy and childbirth safe for every mother. Every Mother Counts raises awareness and funds to address three critical barriers to maternal health: transportation, education and supplies. Every Mother Counts currently supports maternal health programs in the United States, India, Tanzania, Uganda, Malawi and Haiti.

To get involved with Every Mother Counts, please visit: everymothercounts.org.

  • Image of an African woman riding in the back of a motorcycle smiling and giving a thumbs up.
  • Image of Blake Mycoskie and Christy Turlington Burns, founder of Every Mother Counts, walking with an African girl on a dirt road.
  • Image of an African expectant mother receiving medication from another woman at a table.
289,000 women die every year as a result of complications during pregnancy and childbirth. Up to 98% of these deaths are preventable.
(source: WHO, 2014 and UNHCR, 2013)
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About the TOMS & Every Mother Counts Limited Edition Collection

TOMS has partnered with Every Mother Counts in a limited edition collection featuring a backpack and tote bag. With every bag you purchase, TOMS will help provide a safe birth for a mother and baby in need. One for One®. Additionally, with each purchase, $5 will go to support Every Mother Counts’ global advocacy efforts to improve the future of maternal health.

I just helped a person in need by purchasing from TOMS. Join the movement.