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The journey is the destination... being inspired by Dan Eldon

Of all the collections that TOMS has made, none have resonated deeper in my soul than the upcoming spring line inspired by Dan Eldon.

Dan was an artist, adventurer and activist who lived every day as though he was creating a work of art. In 1992, amid reports of widespread violence and famine, Dan drove from his home in Kenya to Somalia to witness the devastation with his own eyes. What he discovered was a country in chaos - villages turned into war zones and kids left in the street to beg for food. The photos that Dan took were picked up by news agencies around the world, and at age 22, Dan became one of the youngest photojournalists in the history of Reuters.

Dan's photos helped to trigger a global response to the unfolding tragedy in Somalia, and he stayed on to cover the story when the U.N. began sending food and peacekeepers to the ravaged country. But in 1993, disaster struck. After a botched military raid that left hundreds wounded and dead, angry Somalis attacked journalists who had arrived on the scene to cover the story. Tragically, Dan Eldon and three of his colleagues were beaten and stoned to death on July 12th, 1993.

In the aftermath of Dan's death, his mother, Kathy Eldon, published an incredible book, The Journey is the Destination, which compiled the photography, artwork and poetry of Dan's journals. I happened to see this book at a bookstore a few years before starting TOMS and read it cover-to-cover, completely mesmerized by Dan's life. Then, in 2008, I attended an Invisible Children rally and heard Kathy speak. It wasn't until after the event, however, that I put two-and-two together and connected Kathy with Dan and the stunning book that I'd discovered several years prior. I asked the IC guys to connect us... and Kathy and I spent a wonderful day together at her house in Malibu.

Finally, about a year ago, I was packing for a surf trip to Costa Rica and once again stumbled upon Dan's book. As I pored over the book on the plane, it struck me that the TOMS community should know Dan's story and that his life and journals would be a great inspiration for a future collection.

Today, I'm proud to announce that this vision has finally become a reality. Our new collection will officially be launching in February, and I really hope it inspires you to follow your creative dreams and use your talents to become a creative activist like Dan - transforming your bold ideas into positive action. May we all live with such boundless curiosity, optimism, and wild spirit...

PS - To learn more about Dan Eldon, go to DanEldon.com. You should also check out the Creative Visions Foundation - an organization created by Kathy Eldon and Amy Eldon Turteltaub to inform, inspire and empower the next generation of creative activists.

Dan and the Eldon Fam

There is no greater force of nature on this earth than Kathy Eldon. Since we viewed "Dying to Tell the Story" in 1998, we have been inspired by Dan, Kathy and Amy. They are the light that leads our path in all of the good works that we do as a high school, a journalism class, student newspaper and so much more. We do whatever we can, whenever asked and wherever needed. We hope to begin a joint venture with Amy for the Cura Orphanage this month. We all love Tom's Shoes. Thanks for Dan ones.

Dan Eldon

Dan was a friend and inspiration. I traveled with him and 13 other young people to Africa in 1990. We were helping refugees fleeing Mozambique into Malawi.
Using Dan as an inspiration for the new line is brilliant, for Dan was the kind of guy who would take the shoes off of his feet to give to someone in need. Though Dan is gone his legacy and passion for life lives on in all of us. And though creativity of the spirit he will be remembered for generations to come. The journey is the destination.

Elinor

DEPOT

I encountered Dan Eldon when Peace Corps Kenya held a Girls Camp GLOW at the Dan Eldon Place Of Tomorrow in Nairobi. I learned about Dan and his courage while I was living in a rural area of Kenya, with many displaced Somalis in my area. Being there that week, and working with those girls in that space was a extremely fulfilling.
When I saw that toms was inspired by him I didn't think it could be the same influence, but it turns out it was.
Just another reason to love these shoes.

new ideas

Dear Blake, I was looking at your internships and noticed that you can only be in college to apply. I started thinking and your goal is to help children in other countries so why not help children in this country. Have you ever thought about letting high school students come for a couple weeks in the summer and learning about the toms movement and what we can do starting now to have good futures. I am a high school student and an artist. I have great knew ideas i would love to show you for your toms shoes. Im sure i'm not the only high school student who would love this opportunity and i urge you to consider doing something like this. Please email me with any questions or comments.

amazing.

one word. WOW. I went to the Dan Eldon website. Talk about inspirational. More people need to learn about this Man and what he strove for!!